Hyper-personalising the buying journey: An analysis of strategies employed by leading e-commerce companies

Understand how to make every customer experience unique, for every retail segment


Download our e-book

What will your find in this e-book?

It's time! Consumers are now mature on digital commerce and 73% of them want a personalized shopping experience*.

The world's leading e-commerce companies have made the shift and are offering unique shopping experiences for each customer. Hyper-personalization of the online customer experience is becoming the new normal.

In this e-book, we take a closer look at the hyper-personalization strategies implemented by the champions of international e-commerce, by type of purchase.

Through concrete examples, you will discover the benefits of hyper-personalization both for the end consumer and for business performance. You will be able to decipher the methods and approaches to hyper-personalize your buying journey and satisfy each of your customers.

Download the e-book

*Kameleoon Study