In the e-commerce world, the mobile phone is dominating! Proof of its importance: more than half of all visits to e-commerce sites are done from a smartphone... 📱
➡️ How did the smartphone become the main device for online shopping?
➡️ How can we combine efficiency and relevance to deliver a mobile experience that meets consumer expectations?
This e-book provides a detailed analysis of the performance (% of traffic, % of sales, conversion rate...) of mobile for e-commerce and a decoding of consumers' significant behaviors when they buy products on their mobile, contextualized for each business sector. As a bonus, discover the features that allow you to optimize your conversions and save the sale on smartphone.