Damart's Use Case

368% increase in conversion rate (4.5-fold!) from search* in one year


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Why did the brand Damart choose Sensefuel?

Founded in 1953, Damart is best known for having developed the «Thermolactyl» fabric offering women the freedom to find their own unique style, while ensuring maximum comfort. The company sells its products through catalogs, e-commerce sites, and a network of over 130 shops across Europe, including 85 in France.

We had the opportunity to meet Damart at a major e-commerce ecosystem event in London. Sensefuel attended the event with its customers and their guests, including Damart’s decision-makers. A few months and meetings later, Sensefuel’s solution transpired to be an interesting proposition as it addressed issues that Damart’s previous search solution could not resolve.

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*Search conversion : Visits with search(s) followed by order confirmation / Visits with search(s)

Download Damart's Use Case